Gone are the days when businesses were all about selling. Business has become more of creating and maintaining relationships. Its will be in order to conclude that business is indeed very personal. The customer is the only thing that remains constant in the business. The customer reigns supreme with their needs, desires and concerns being the basis for every step taken by a business. Customers range from other business to individuals. The only way that you are succeeding in business is to have a consumer oriented mind behind your business operations.
Whatever your parents told you about making new friends could be the advice of the century. It works like magic in business. This requires you to take a course of action to attend seminars and get communicating in online platforms. This may be the starting point of a long term relationship. You do not have to go build a customer base starting with your family and friends could give you leverage. The list shouldn’t end there are other people in your list too. They may range from your family doctor, dentist, postman , your barber or stylist or even your mechanic. The kind of influence that this people have in your business is tremendous and it’s a plus for you because your are very much comfortable approaching them.
If you sense that expressing yourself is a challenge then email marketing was meant for you. Your customers could get the updates they need in any for including videos. It’s a good strategy to get people interested in your business . The information they provide you with as they subscribe to your email could be better utilized to individualize the experience for them. Give your customers a channel to voice their opinion. Allow them to express themselves honestly. You get better in delighting your customers and problem solving before they become a threat to your business,.
Everyone loves gifts. Loyal customers are likely to find gifts and discounts very thoughtful. Encourage them to spread the word. Referrals are the best way to get the traffic and your customers might be an invaluable resource in this sector. You have to treat them special. They stand undisputed as the major contributors to your organizational success. Nothing but the truth should be your business philosophy. Deliver just as you promised and keep communicating in the event things change. If they could bank on you then you are rest assured they will understand when things don’t go according to plan but again its your responsibility to deliver.